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Marketing, Sales & Service 1: Marketing, Brand & Research

Integrated Marketing Communications15 activities

Marketing, Sales & Service 1: Marketing, Brand & Research A curated bundle of 15 activities for virtual & hybrid programs. Activities: 1. Introduction to Marketing 2. Economic Value of Marketing 3. Marketing Mix Overview 4. Role of Promotion 5. Promotional Mix Elements 6. Advertising Strategy 7. Sales Promotion Techniques 8. Public Relations and Publicity 9. Integrated Campaign Planning 10. Branding Fundamentals 11. Brand Identity Creation 12. Importance of Marketing Research 13. Primary vs. Secondary Research 14. Conducting a Survey 15. Analyzing and Applying Research Data

Activities in this package

1
Introduction to Marketing
Interactive Lesson · Integrated Marketing Communications · High School
2
Economic Value of Marketing
Interactive Lesson · Integrated Marketing Communications · High School
3
Marketing Mix Overview
Interactive Lesson · Integrated Marketing Communications · High School
4
Role of Promotion
Interactive Lesson · Integrated Marketing Communications · High School
5
Promotional Mix Elements
Interactive Lesson · Integrated Marketing Communications · High School
6
Advertising Strategy
Interactive Lesson · Integrated Marketing Communications · High School
7
Sales Promotion Techniques
Interactive Lesson · Integrated Marketing Communications · High School
8
Public Relations and Publicity
Interactive Lesson · Integrated Marketing Communications · High School
9
Integrated Campaign Planning
Interactive Lesson · Integrated Marketing Communications · High School
10
Branding Fundamentals
Interactive Lesson · Integrated Marketing Communications · High School
11
Brand Identity Creation
Interactive Lesson · Integrated Marketing Communications · High School
12
Importance of Marketing Research
Interactive Lesson · Integrated Marketing Communications · High School
13
Primary vs. Secondary Research
Interactive Lesson · Integrated Marketing Communications · High School
14
Conducting a Survey
Interactive Lesson · Integrated Marketing Communications · High School
15
Analyzing and Applying Research Data
Interactive Lesson · Integrated Marketing Communications · High School

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